This podcast episode delves into the entrepreneurial journey of Craig Fuller, the founder of FreightWaves, and his success in building a massive media company. Fuller shares his experience of acquiring niche magazines and turning them into profitable businesses through creative models and strategic investments. The episode explores the challenges and growth strategies involved in managing and growing media businesses, as well as the importance of subject matter expertise, de-risking, and audience engagement. Additionally, Fuller discusses his non-real estate venture and the potential for growth in the magazine publishing industry. The speaker's bold approach to entrepreneurship and their willingness to take risks are showcased throughout the episode, along with the significance of motivation and having an enemy in driving success in business.
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