This podcast episode delves into the intricate relationship between technology and sports, asserting that while advancements like AI can enhance the viewing experience and storytelling, they should serve meaningful purposes rather than merely flaunt flashy innovations. Charlie emphasizes that the core of sports lies in the human stories and emotional connections that resonate with fans, advocating for thoughtful integration of technology that complements the authentic experience of live sports. He also highlights the importance of collaboration between tech and sports professionals to craft immersive and tailored experiences, ultimately celebrating the enduring appeal of human excellence amidst a tech-driven landscape.