This podcast episode recounts the inspiring journey of Bart and his co-founders in building Dadgang from a simple text thread into a thriving brand selling 250,000 hats. Fueled by their shared experiences as fathers and a commitment to authentic marketing, they leveraged social media, organic celebrity endorsements, and a straightforward approach to product development. As Bart candidly shares the highs and lows of entrepreneurship, he emphasizes the importance of simplicity, community, and enjoyment in the business-building process, urging listeners to embrace the digital tools available today while focusing on creating meaningful connections with their audience.
