3 IMPACTFUL STRATEGIES for Long Term, Sustainable Agency Growth with Seth Odell | Ep #730 | Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies | Podwise
In this podcast episode, Seth Odell shares his inspiring journey from being a Chief Marketing Officer in the education sector to launching his own agency, Kanahoma, during the pandemic. He offers valuable insights into how he scaled his business by focusing on targeted offerings and making careful hiring decisions. Seth highlights the importance of personalized client acquisition strategies and thoughtfully crafted contracts. He also stresses the need for a strong client onboarding process and reflects on the key lessons learned from navigating the challenges of agency management. Listeners can expect to gain actionable strategies to boost their business growth and enhance client relationships.