In this podcast, Jon Derkits, an Amazon expert, explores the changing landscape for Amazon sellers. He discusses how the complexities of selling on Amazon are growing, requiring sellers to expand their skill sets and leverage various tools, including AI. Jon emphasizes the need to adapt to semantic SEO and highlights useful resources like Keepa and Amazon's own tools, Rufus and Recognition. He also stresses that sellers must become proficient marketers. The conversation delves into the future of Amazon's AI tools, the current state of the seller acquisition market, and the evolving role of agencies in this dynamic environment.
