In this podcast, Corey holds a coaching session with Lex, an Amazon seller facing challenges in shifting from retail and online arbitrage to wholesale. Lex's main obstacles include inconsistent outreach to brands, resulting in only a few partnerships, and a reluctance to sell off existing inventory. Corey encourages Lex to reach out to 3-5 brands daily, be transparent about selling on Amazon, use current inventory to finance wholesale purchases, and specialize in a niche to enhance expertise while building a supportive network. The key takeaway is that consistent effort and strategic planning are essential for succeeding in Amazon wholesale.
