This podcast episode highlights ten free tools that can help Amazon sellers boost their business. Hosted by Scott Needham, the episode begins with an introduction to his background before diving into each tool, which he groups by purpose, such as shipping, profitability analysis, and keyword research. He singles out Keepa as a standout resource—originally free but now partially paid—that offers valuable price tracking and sales trend insights. Needham also points out several free tools from Seller Central and other third-party sources, stressing how these resources can be game-changers for Amazon sellers. Overall, listeners can expect a useful list of accessible and budget-friendly tools to drive their sales and foster business growth on Amazon.