This McKinsey podcast interviews Ferry Grijpink at Mobile World Congress in Barcelona about the current state of the mobile technology industry. The discussion covers key trends like the subdued but present excitement around AI, the disruptive potential of direct-to-satellite communication, and the evolving role of 5G. Grijpink highlights the increasing collaboration between telcos to create value for enterprises and consumers, contrasting the focus on enterprise APIs in Western markets with emerging markets' emphasis on FinTech and AI deployment. He also notes significant innovation in phone form factors, particularly foldable phones and integration with smart glasses, driven by advancements in generative AI. The interview concludes with Grijpink's personal experience exploring a Gaudi building in Barcelona.
