This podcast features an interview with Lars Strandegård, Dean of the Stockholm School of Economics, discussing his innovative approach to business education. The conversation centers on integrating arts and culture into the curriculum to enhance students' creativity, critical thinking, and cultural literacy, promoting a concept called "Bildung" – a holistic approach to education that goes beyond factual knowledge. Strandegård argues that exposing students to diverse perspectives fosters empathy, humbleness, and adaptability in a rapidly changing world, particularly in the age of AI. He emphasizes the importance of developing uniquely human skills alongside technical expertise to prepare future leaders. The FREE framework (Fact-based, Reflective, Empathetic, Entrepreneurial) is presented as a model for achieving this.