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I was invited to the Freelancers and Friends networking event at Doodledo Studio in Manchester. I had a great chat with their studio owner James, where I gave my advice on niching down and positioning your services in a unique way to stand out. We also had some great audience questions about pricing strategies and using social media to connect with potential clients.

We discussed:

✅ My journey from full-time motion designer to Motion Hatch.
✅ How to create a unique niche and use your positioning to stand out.
✅ What are productised services and do they work?
✅ What are the best ways to structure pricing packages?
✅ What's working right now on social media to get clients?
✅ What should you do if cold outreach isn't working?
✅ The pressures and imposter syndrome that comes with using LinkedIn.

Doodledo: Website
Luke Stanley: LinkedIn

Listen next: Our episode with studio owner's, Illenia and Luca.

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Don't let niching down kill your freelance business w/ Doodledo

Motion Hatch: Helping Motion Designers Do Better Business