How I Trained ChatGPT to Sound Like My Brand (And Why You Should Too) | Authentic AI® for Entrepreneurs: Branding & Marketing With Chat GPT and AI Tools | Podwise
This episode explores the benefits of training AI assistants, specifically ChatGPT, on a brand's unique characteristics to improve content creation efficiency and authenticity. The host, Kinsey, highlights the challenges of using AI tools when they lack brand-specific knowledge, leading to off-brand outputs and wasted time. More significantly, she introduces her "Brand Blueprint" method, a comprehensive document outlining brand identity, target audience, voice, offerings, and messaging, which is then uploaded to ChatGPT. For instance, the blueprint details not only the brand's voice but also its nuances, such as humor style and emoji usage, allowing ChatGPT to generate on-brand content quickly. Kinsey emphasizes the time savings (up to three hours daily) and improved content quality achieved through this method, showcasing examples of near-perfect outputs requiring minimal edits. Furthermore, she describes how the Brand Blueprint can be used to create custom GPTs for clients, enhancing her own content creation process. Ultimately, this episode demonstrates how a structured approach to AI training can significantly improve business efficiency and brand consistency.
