Sunday Pick: Why you should get good at being bad | Fixable

In this episode of "Fixable," co-hosts Anne Morris and Frances Fry discuss the strategic importance of being intentionally "bad" at certain aspects of a business or in one's personal life to achieve excellence in others. They use examples like the MacBook Air and Southwest Airlines to illustrate how successful entities make deliberate trade-offs, focusing on what customers value most and underperforming in less critical areas. They emphasize that this concept applies to individuals as well, such as working mothers who excel by prioritizing certain roles and responsibilities over others. The hosts provide guidance on how to identify key customer values, assess operational capabilities, and make strategic decisions about where to invest resources and where to intentionally underperform, all while maintaining an empathetic approach to customers and employees.