Is it time to copyright your face?

The podcast "The Inquiry" explores the increasing threat of deepfakes and the legal and ethical challenges they pose. Tanya Beckett and four expert witnesses discuss Denmark's proposed law to extend copyright protection to individual likenesses, potentially allowing people to control the digital replication of their face and voice. The discussion covers the complexities of applying copyright law to personal identity, the limitations of current legal mechanisms, and the role of social media companies in disseminating deepfake content. While the concept of "copyrighting your face" is debated, the podcast highlights the growing need for global legislation and institutional responsibility to protect individuals from the harmful consequences of digital impersonation and misinformation.