This podcast episode features a Latina entrepreneur sharing her inspiring journey in founding Rizos Curls, a self-funded multi-million dollar curly hair care business. She highlights the significance of problem-solving, embracing challenges, and making authentic connections in business. The entrepreneur emphasizes the value of trusting intuition, defying traditional norms, and showcasing uniqueness as a strategy. The episode promotes the importance of valuing employees and acknowledges the choices consumers make in supporting a company.