
The podcast explores the strategies and tactics employed by affiliate marketers transitioning into e-commerce, highlighting the potential disruption they may bring to the industry. It contrasts the approaches of affiliate marketers with those of traditional e-commerce entrepreneurs, noting their focus on high-margin, low-cost items, particularly in the supplement market, and their willingness to explore unconventional advertising channels like adult sites. The discussion also covers the sophisticated funnel-building and landing page optimization techniques used by affiliate marketers, as well as potentially unethical strategies related to monthly subscriptions, tax avoidance, and dealing with payment processor bans. The podcast concludes with a story about the host's friend and his run-in with the "Chinese Mafia" over a debt.
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