In this episode the boys cover an incredible content marketing case study in New York's largest hospital system.

Reddit is now blocking big search engines who want its unique content...unless they pay up (which they will).

And Elon is being Elon, violating his own content policy on X. Here we go again.

Hits and misses include Bandit Running and Flavor Flav.

Rants and raves include James Patterson and Google's new AI ad.

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This week's links:

Reddit Blocks Search Engines

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This week's sponsor:

Get the latest marketing trends in AI today. Download for free at Hubspot.com/ai-marketing.

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Content Marketing Gets a Health Check (439)

This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose