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We've reached peak 'optimization.' What comes next?

Why you shouldn't bring your full self to work

In America, are you what you wear?

Fashion serves as a critical lens for understanding human behavior, social hierarchy, and the labor behind our material world. Rather than a trivial pursuit, dressing is a fundamental negotiation of identity and status that mirrors centuries-old philosophical debates regarding vice, virtue, and economic necessity. Hist...

Where did all the 'masculine men' go?

It's healthy to eat your feelings. Here's why.

The rise of 'intentional living'

Hitting the open road can lead to new beginnings

The influencer era is dead. What's next?

The creator economy is undergoing a fundamental shift as long-form live streaming evolves into a high-stakes "clipping economy." Events like Kai Cenat’s "Streamer University" demonstrate this transition, where brands bypass traditional, intrusive ad reads in favor of persistent, background product placement that gains ...

Books can teach you to love yourself. If you let them.

Bite-sized shows are taking over the internet

Microdramas, a rapidly growing multi-billion dollar industry, represent a shift in digital entertainment characterized by bite-sized, one-minute episodes and heavy reliance on extreme tropes and narrative reversals. These serialized shows, often originating from Chinese web novels, prioritize high-speed, data-driven pr...

'The Pitt' star Sepideh Moafi on being limitless

Broadway has a labor issue

Are influencers in their flop era?

The influencer economy is undergoing a significant shift as audiences grow increasingly disillusioned with traditional promotional content and parasocial dynamics. Culture critic Ira Madison III notes that financial strain has made consumer-focused influencing less resonant, prompting many creators to pivot toward curr...

Don't be THAT person at the music festival. Here's how

People are struggling financially. Even on TV.

"Broke TV" captures the shift in contemporary television narratives from stories about the super-wealthy to the struggles of the downwardly mobile middle class. This trend reflects a growing economic reality where traditional markers of success—such as home ownership and financial stability—are increasingly out of reac...

What's with all the testosterone talk?

Who really counts as ‘working class’?

Is your city shaped by yuppie taste?

What's a pathway to freedom? Reading.

The questionable new ways to surveil your friends