This podcast recap dives into how to build successful business partnership programs, featuring insights from monday.com's partnership team. The discussion highlights three essential stages: first, identifying partnership goals and ideal partner profiles, with an emphasis on channel sales for quick revenue growth; second, strategically targeting potential partners through market analysis and assessing partner size; and third, employing a multi-channel outreach strategy, such as leveraging LinkedIn Sales Navigator for efficient recruitment. The speakers stress the value of a focused approach, beginning with a single key objective for partners and expanding over time. Listeners will come away with practical steps for developing and implementing effective partnership programs.
