In this episode of the eCommerce Fuel podcast, host talks with Matt Skoglund, the owner of North Bridger Bison, a direct-to-consumer bison ranch located in Montana. The show is structured to include an introduction, a discussion about his business model, an explanation of ranching practices, and a demonstration of the field harvest. Matt shares his journey from being a lawyer to becoming a rancher, detailing how he financed his venture through debt and embraced a 100% direct-to-consumer sales approach focused on providing high-quality, ethically sourced meat. Listeners will discover a distinctive business model along with the challenges of selling directly to consumers, as well as the significance of ethical and sustainable ranching. The episode wraps up with an overview of the field harvest process and a prompt encouraging listeners to purchase bison meat from North Bridger Bison.
