This podcast features an interview with Alex Amouyel, CEO of Newman's Own Foundation, a company that donates 100% of its profits to charity. The interview discusses Amouyel's vision of "100% for purpose" businesses, contrasting this model with companies that engage in "greenwashing" or minimal corporate giving. Amouyel details the three key ingredients for creating a successful 100% for purpose business: making a profit, raising money responsibly, and reversing corporate governance to prioritize the foundation's mission. The podcast concludes by encouraging listeners to consider the social impact of their consumer choices and to support companies prioritizing purpose over profit, using Newman's Own as a prime example. The interview highlights the success of Newman's Own, which has donated over half a billion dollars since 1982.
