Your Emails Are Going Straight to Spam (Let's Fix That) | Daniel Shnaider

In this podcast episode, Mike Frekey interviews Daniel Shnaider, co-founder of Warmy.io, about email deliverability and strategies to avoid spam folders. They discuss the importance of email marketing, debunk the myth that email is dead, and delve into technical aspects like DKIM, DMARC, and SPF records. Shnaider emphasizes the need to protect domain security, avoid sending emails from the main business domain, and warm up new domains to build reputation. They also touch on best practices for email campaigns, including verifying email lists, using dummy domains, and gradually sending emails while monitoring engagement. The episode provides actionable steps for Amazon sellers and other businesses to optimize their email marketing efforts and improve ROI.