In this episode of the Chew on This podcast, Eric Vandals, the founder of Beardbrand, shares his entrepreneurial journey of building a bootstrapped brand. He discusses his initial struggles, the importance of finding the right business partners, and the inspiration behind starting Beardbrand to serve a community of men who didn't fit the traditional bearded stereotype. Eric emphasizes the significance of building a sustainable business based on core values like freedom, hunger, and trust, rather than solely focusing on revenue or exit strategies. He also touches on the challenges of navigating a competitive market, the importance of product innovation, storytelling, and building a brand with purpose and intentionality, highlighting the value of creating a business that aligns with personal values and brings joy.
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