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09 Mar 2023
1h
11m
13. 当90后、95后、00后不再只是标签
合以见得
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本期播客节目介绍了Ylab创始人李玉红对代际研究的理解和应用。Ylab通过对不同代际消费者的研究,帮助品牌制定更有效的品牌战略,并注重给世界带来积极影响。代际研究在商业社会和社会上的影响巨大,对于理解消费行为、就业趋势和社会现象至关重要。本期还介绍了90后、00后和95后的特征和价值观,以及代际差异对品牌沟通策略的影响。
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How to Get Rich: Every Episode
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