In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing at okendo.io.

On the Show Today, You’ll Learn:

How can brands turn customers into super fans.
What key factors contribute to building super fans in e-commerce.
How can a quiz help guide customers to the right products based on their needs.
What are the benefits of collecting zero-party data from quizzes and surveys.
How can quizzes enhance the personalized shopping experience.
What role does customer segmentation play in utilizing quiz data.
How can surveys help gather internal feedback for brands.
How can brands ensure a seamless and branded quiz experience.

Links & Resources

Website: https://okendo.io/
Shopify App Store: https://apps.shopify.com/okendo-reviews
LinkedIn: https://www.linkedin.com/company/okendo/
X (former twitter): https://twitter.com/GetOkendo

Get access to more free resources by visiting the podcast episode page at
bit.ly/3r8rjPc

Episode Sponsor

StoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!

For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.

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SPONSORS:

Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/

Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/

Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify

MORE RESOURCES

Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook

Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/

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How To Turn Customers Into Superfans With Quizzes | #228 Lindsay Kolinsky

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast